Building eCommerce

By Juhani Tontti

The keyword architecture must be planned in advance, because it has influence on how the search engines value the backlinks of your internet home business site.

1.The Keywords Of The Internet Home Business Must Come From The Same Family.

When you plan the home page of your internet home business, select about 10 keywords, which are related to each other. This means, that the root word is the same. This is the way to make them to support each other and the site gets an image of a niche site. It will have a focus.

2.The Search Engines Will Compare The Keywords In The Anchor Text And On The Site.

The search engines compares the anchor texts of the internet home business articles and the site keywords. They should be related and one tactic is to use the same keywords in both. If you want to lift the ranking of your site, the keyword in the anchor text must be the same than the keyword of the target result page.

3.Build Several Related Keywords From Each Home Page Keyword.

If you promote your site by the article writing, you`ll need tens of highly related keywords. It is good to produce them with a quality tool in order to do it faster. These keywords will build a family and this list is very useful to you later on. The same keywords can be used over and over again.

4. Start With Low Demand Keywords The Promotion Of Your New Site.

It is much easier to get a higher ranking for the new site by using small keywords. With small keywords I mean keywords with about 1.000 searches per month. There the competition is lower and the sites have not so many backlinks.

After your site has reached the # 1 position, it is time to move towards bigger keywords, which of course must be the related ones.

5.Get The # 1 Positions Of The Big Keywords For The Established Site.

You can deliver the site towards the # 1 position of a certain keyword by writing SEO articles. Sometimes quite many articles is needed, depending on the competition. Note that the competition will respond on your challence, which means you have to write more articles.

6.The Long Tail Keywords Are Effective Traffic Builders.

You have the possibility to launch your site into as many new markets as possible, because the amount of related keywords is practically endless. This is good news. For instance if the competition will be too strong, you can always find new related keywords, small or big ones.

As you see, the keyword strategy for the internet home business promotion is the logical plan and easy to make. And believe me, it will bring good results.

About The Author

Juhani Tontti, B.Sc., Marketing. Need More Traffic? I Invite You To Visit My Site, Pick Free Income Course, 3 Ebooks And A Lot Of SEO Articles For Your
Internet Home Business . Click HERE!

By Stephen Campbell

Owning, running and maintaining an internet based business or a site needs articles. Plain and simple, every who has a site knows this. Even those who don’t have sites but are frequent internet users knows this as well. Articles quench the thirst for information and knowledge of the people. Plus the articles provides many other benefits for the site.

The benefits that articles provide are putting a site high in the ranking in search results of keywords and keyword phrases that pertains or are relevant to his or her site. They also provide attraction to website visitors when they are appreciated and is linked to your site from another site or newsletter. Articles provide for the increase of the confidence and trust levels of customers to your site and company.

Many articles are also beneficial to both company and its traffic. When the readers like the articles, they would tell more of their friends, family and peers and recommend your site to them, providing for a larger volume of traffic. You get bigger sales if your traffic trusts and believes in you. Your product or services would be much easier to sell when they know you know what you are doing and talking about.

So ok, we have established that articles are very important to a site and to business. Articles are crucial and to keep ahead in the game, a site must have an article, it is imperative. There is one dilemma though, not many people like writing articles.

Many website owners would rather spend their time on something else, and unless you’re a big time company, you don’t have the necessary resources to use on a pool of article writers. Plagiarism or copying of other articles is frowned upon and could easily get you into trouble, worst case scenario; a hefty fine and jail time.

So what are the other options? : Well, for starters if you hate writing articles and you can’t afford to hire people to write for you then don’t. Get free articles. The first place to look at for free articles is the public domain. Here you won’t have problems with copyright infringement and the following penalties and fines if you get caught for plagiarism.

Public domain articles are articles freely given to the public for public use. You can do whatever you want with it. You can place it on your site, name it as yours, put it in a newsletter its you decision. Always remember though that you will have to choose articles that is very relevant to your site.

The downside to public domain articles is that since it is free for everybody, many of your competitors may have access to them as well. Since every site needs to be original and unique even though you have the same niche, this could be a predicament. You may also have to edit them a bit to place more keywords and keyword phrases to make them better.

Another way to get free articles is to allow other sites which has the same subject or topic as yours to submit articles to your site. This would be only to augment your existing content or else all your articles would be leading to other sites since these articles would have resource boxes with them that could link or direct the readers to their site. That’s why it is important to have your own articles; you cold use them to link your site to other sites as well.

But, to truly feel the impact of what a good article to you, go for original ones. There are many article writers who do part time and freelance article writing jobs that charges only minimal fees. You can get good articles that have all the keywords and keyword phrases you need and people are looking for.

The investment you made for these articles would be worthwhile because you could use them for all the benefits you could offer. You hold copyrights to them and you will be able to use them anyway you want. As your articles help you in building your business and your site, you will have more articles to write and maybe then you wont be having second thoughts about articles.

About The Author

Stephen C Campbell (MBA, MSc, MCIM) is a business consultant & Internet Marketer, more information on writing articles may be found at
http://www.writingspecialfeaturearticles.com