Setting Up A Facebook Group & Promoting it
By john mce
When I first joined after being a Myspace user for some time, I found it quite uninspiring, great for finding old friends and people I have actually met. Unlike Myspace where requests come from totally random people all the time, the opportunity to interact with people in this way on Facebook is mush more focused on people you actually know.
In order to make my Facebook experience more diverse, I decided to look into the groups function of the website and set one up form myself as an experiment to see what opportunities a group can create. Setting up a group was pretty easy, but once they are finished there is not as many exciting adaption’s in my opinion to make them more appealing as there is on Myspace. There does not seem to be so many code generating sites Facebook out there as for other social networking sites. A standard group with an image and information, doesn’t look that interesting, but there are some good features not offered on Myspace such as a wall, where members can post updates and comments, the opportunity to leave the group open for members to upload images, comments & promote the group even to become admin if you want them too.
Once you have a group set up, you need to get people to join and find it, some straight forward options are to tell your friends about the group, which is offered once the group is set up, also to invite new members from your email accounts such as hotmail. If they find it interesting they will join and a notification will appear on their profile enticing others to join outside your friend network.
Step 2
Keep updating your own status about the group, this way friends will see updated status and will possibly join.
Step 3
Approach groups in your sector which have been set up for a longer period of time and have lots of members, then contact the admin and ask if they will promote your group. Build up a relationship with similar group admin, if they don’t cooperate, then you can join their group and approach their members and send them a friend request, be aware there is a limit to this before Facebook sees it as spamming so limit it so about 30 requests a day. This way you will be targeting members which already have an interest in the your particular sector.
Step 4 utilise external resources to get your group noticed,
Use Twitter to tweet about it, tag it in on Delicious and Stumble upon etc.
Find forums where you can answer questions on your chosen sector and add a link to your group.
Mention your group on your website or blog
Step 5
create interesting & useful video content and upload to your group and to Youtube to gain more group members.
Step 6
If you have a budget to promote your group, then a unique option facebook offers is the chance to advertise your group to its users. This is a very interesting function and is very focused in reaching the right Facebook users for instance, you can choose by age, location, interests etc, so you can target the right people for your product. You can start a campaign from as little as a pound a day and get a nice analytical overview of your campaign, which can be edited to suit your budget.
About The Author
John McE writes articles on a number of subjects including Internet marketing & Facebook For more information see see the Facebook 3D & facial recognition group.
Distributed by http://www.ContentCrooner.com
